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April 7, 2016

The Formula Masters China Series – A Malaysia Grand Prix of Legends

It’s the next racing tournament of our time and Verve Sports has made it happen.

This is the showcase for the world’s most-current generation of expert drivers who are likely to compete in the future Formula 1 Grand Prix tournaments around the world.

Formula Masters China series has made massive strides in the racing world, with stops all across Asia, in some of the continent’s most prolific racetracks, and special circuits, to become one of the most thrilling races of our time!

The Sepang International Circuit in Kuala Lumpur, famously known as the setting for the Malaysia Grand Prix, was the arena for these racing prodigies. It was despite torrential rains, they formed part of what was a wildly fiery atmosphere on the track.

This leg of the tournament in Malaysia, much like the instalments in major world cities such as Shanghai, Beijing, and Tokyo, was staffed exclusively by Verve Sports. The region’s most prolific agency was able to provide superior staff from; promotional models, to hostesses, in addition to expert support staff.

Beyond the Models

To entice the crowds, how best to make people excited about a race?

Verve looks to the more meaningful questions as to how to provide the best services in the world.

Powerful engines can only go so far into thrilling people, which is why the China, Singapore, and Malaysia Grand Prix opt for using hospitality to bring people into the action through attraction and retention.

The Verve agency is a proponent for the importance of promotional hostesses and models in event management. It is through proactive, professional staff that a guest can truly remember the experience of the races. The reason for this is that they communicate the personality of the event through their very own personas.

Our passion for excellence is the reason that they are the most powerful marketing tool in existence.

An Agency That Understands

When attempting to interpret the needs and wants of sporting fans in nations such as China, Korea, Japan, Malaysia, Singapore, and India, the sheer population sizes, and connections to technology can complicate the efforts of understanding consumers by the average research team.

The fact is that in order to fully understand the needs and wants, Verve interprets the wants and needs of consumers in cities, rather than just the nation as a whole. We find the sentiments of residents of emerging world cities such as Kuala Lumpur, Shanghai, and Mumbai.

By providing the right kind of staffs, with not only proactivity, however also a personality that resonates with local fans, Verve Sports is able to offer a level of hospitality that complements the value of The Malaysia Grand Prix, and communicate it to, the emerging Formula Masters China Series.

Models and hostess provided by our agency constitute the lifeblood of some of the greatest races in the world. And the main reason for this is that our partners Volkswagen can enjoy a superior level of event management expertise, and our ability to understand the Asian markets unlike any similar agency.

Ladies and Gentlemen, start your engines.

 

Verve Talent (Grid girls) posing for photoshoot under the umbrella, The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girls) lining up photoshoot, The Formula Masters China Series - Malaysia

 

Martin Rump on stage for an Award Ceremony, The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girls) with chic glasses at The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girls) with chic glasses under the umbrella at The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girl) holding car number sign with staff and racer at The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girl) smilingly holding car number sign with staff and racer at The Formula Masters China Series - Malaysia

 

Verve Talent (Grid girl) smilingly holding car number sign with staffs and racer at The Formula Masters China Series - Malaysia